Institute of Practitioners of Advertising

Contact McConnells

Call Richard Luke on: 01332 222900 or email: richardL@mccgp.co.uk

Working with McConnells

With over 65 years’ experience in the field, Derby-based McConnells  specialises in media planning, evaluation, buying, and post campaign analysis.

Under the ESPO 3A-20 Advertising Solutions Framework, we offer both campaign (Lot 3) and public notice (Lot 2) advertising services across all media platforms in the UK, including:

  • regional and local press
  • radio & TV
  • leaflets
  • buses
  • posters
  • consumer magazines
  • cinema
  • trade press
  • direct mail
  • inserts
  • national press
  • paid search
  • social media
  • content marketing
  • search engine optimisation
  • email marketing
  • programmatic advertising

Our established relationships with UK media owners allow us comprehensive access to the industry’s media consumption data and audience profiling tools.

Full service Advertising Agency

As we’re a full-service agency, our connections are supported by in-house departments, offering:

  • broadcast production
  • web design & build
  • digital creative
  • search engine optimisation
  • market research
  • print production
  • point of sale
  • exhibition services
  • design
  • copywriting
  • typesetting
  • artwork

The experience to deliver

As an agency, we place thousands of public notices every year for clients. Our team is experienced in handling large volumes of notices, and can offer media advice, ensure accurate setting and proofing, offer legal compliance, financial analysis, and provide proof of insertion.

In recent years our public sector focus has grown significantly; resulting in wins on national frameworks for clients as far apart as Hull, London and Cornwall which span local authorities (county, city, district and borough), The NHS, colleges/universities, and government agencies.

An impressive track record

Recent campaigns have included fostering, adoption, trading standards, highways, adult education, public health, public consultation, libraries, recycling, child protection, benefit fraud, and domestic violence; campaigns which we have followed up with analysis and management reporting.

%

in savings

Adding to our achievements, our media buying team has recently delivered financial savings of 20% per annum against major media buying agencies and networks. Our capabilities also enable clients to save up to 75% on public notice advertising, compared to the costs they’d incur dealing directly with media owners or through an incumbent agency.

Contact McConnells

Call Richard Luke on: 01332 222900 or email: richardL@mccgp.co.uk

McConnells are founder members of the industry’s professional trade organisation, The Institute of Practitioners in Advertising and all staff are CPD certified.

IPA agencies are proven leaders in their fields of expertise and are responsible for over 85% of all UK advertising spend.