Senior PR Manager Louise Carlin has been part of the McConnells’ team for over four years.

Her industry expertise, sharp management skills and dry sense of humour combine to make her a great account manager and fantastic colleague. Lou’s office sits alongside our creative studio, enabling the departments to combine forces in devising comprehensive marketing campaigns.

She studied English Literature at Bishop Grosseteste College, Lincoln and always fancied working as an archaeologist. If she were to be able to step back in time, top of her travel bucket list would be Ancient Egypt.

Lou’s fact file:

Favourite part of your job
Achieving PR column inches in press and online, and enjoying the company and working partnerships of her colleagues.

Best form of public transport
A ferry.

Favourite holiday destination
Definitely Spain, with Seville as the best city break location.

Tallest building you’ve been to the top of
The Empire State Building.

Potato crisps or corn snack (if so which)
Corn snack. Beef Space Raiders (although Tomato Snaps is a close second).

Three great things to do in Derby
A walk round Darley Park, a meal at Lorentes, a trip to Derby Museum.

Tune most likely to get you up onto a wedding dance floor?
Laid by James.

Favourite childhood Saturday night TV show
Night Rider.

If you were stranded on a desert island, who would you like with you for company
Guy Martin.

What would be your super-hero special power
The ability to mind read.

What were the last 3 songs on your MP3 playlist
Fool’s Gold – Stone Roses
Express yourself – NWA
Love is a battlefield – Pat Benatar

If you’d like to talk about your current PR activity or discuss options for a new campaign, contact Lou either by calling 01332 222900 or emailing

More Insights

Release of John Lewis ad signals start of Christmas with a difference

In recent years, it’s become traditional for the John Lewis Christmas advert to herald the beginning of the UK’s festive season, together with the launch of a shopping spree capable of significantly...

Brewdog and Aldi’s tit-for-tat tactics provide payoffs for both brands…how refreshing!

With political parties condemning opposition Coronavirus tactics left-right-and-centre, and US Presidential Candidates openly sniping at one another from the campaign debate podium, it comes as a...

Cost effective, design focused, results driven: Is it time to bring Email Marketing into the mix?

With the events of recent months leading us to increasingly perform our business ventures at a screen - whether desk based or mobile – could it be time to consider upping activity on the popular...

How Covid-19 could change the view from our media window

With the media landscape changing in front of our very eyes at present, it will be interesting to see just what ‘post-covid’ social, media and online information delivery will be like, as the...

Lockdown advertising: Can taking the right humorous approach help better branding?

Right now, (end of May 2020), we're more than two months in to the Covid-19 episode of lockdown and from a media point of view, it’s been interesting to see how the advertising messages we’ve been...

Keeping the wheels in motion

Our office doors remain closed for the time being, as we work together to keep families, communities and clients safe during the COVID-19 pandemic - however we’re still open for business and are...

Creative campaigning – is Covid-19 shaping a new line of brand messaging?

The changes in voice, tone and message that have occurred across creative marketing campaigns since the Coronavirus began to affect the UK have been dramatic…and instant, with an influx of companies...

All hail the infographic – an illustration that can speak volumes in troubled times

At the agency (which is currently split between our various homes), we’re taking personal and professional notice of the campaigns companies are putting out there to guide us during this constantly...

Virgin Media adapts in the crisis to deliver Stay Home, Stay Safe, Stay Connected campaign

The way that the Covid-19 pandemic is affecting us - and the information we’re receiving to respond to the crisis - changes daily. So too do the advertising routes companies are adopting to adapt...

Working from home?

So, home based workers of the UK, how have you found the first fortnight of doing your job from your kitchen/bedroom/garage? We’re now entering week three, with the McConnells’ team doing what they...